At Crimson, we take a proactive approach to recruitment, developing a unique strategy for each athlete based on their goals and priorities. We empower our athletes to take ownership over their recruitment journey. To best situate our athletes for success, our Strategists devise personalized plans for their athletes to gain exposure to new coaches, utilize opportunities to further solidify their candidacy and prepare them for in-person evaluation. Our priority is to make sure that when athletes are investing time and money into candidacy building opportunities, they are doing so in an informed, intentional manner.

In the hyper-competitive recruiting landscape, where college coaches are inundated with highlight films from prospective athletes, it is essential to develop an elite, intentional highlight film that immediately catches the eye of coaches. At Crimson, we don’t just edit a highlight film for our athletes; our Strategists collaborate with their athletes to identify and organize clips that emphasize the unique qualities of their skill-set that will translate to the college level. Our professional video-editing team then completes the project, creating a high-end highlight film ready to be sent to recruiting coaches.

Our Athletic Strategy team provides athletes with unlimited backend communication support to compliment our consistent video strategy calls (a major contrast to other services).  We work to ensure that each athlete is prepared to make an exceptional impression every time they interact with a coach. We coach athletes through mock interview calls, prepare them for on-campus visits, and help them interpret coach communication and develop responses that will further their relationships. Additionally, we create action plans to prepare athletes for camps and showcases that can be transformative for their candidacy.